### Ready to Transform Your Documentation?

Discover how Docsie's powerful platform can streamline your content workflow.

### Key Takeaways

- Create user-focused documentation that emphasizes product value rather than complex storytelling  
- Organize content with proper formatting, visuals, and searchable features for better user experience  
- Establish clear style guidelines and templates to ensure consistency and expedite documentation creation  
- Use a centralized knowledge base platform for efficient collaboration, version control, and global content localization

### What You'll Learn

- Identify the four essential types of product documentation required for successful product launches  
- Apply the KISS principle to create accessible and user-friendly technical documentation  
- Develop a comprehensive documentation strategy that aligns with product release timelines  
- Implement effective documentation practices that enhance user onboarding and product adoption  
- Evaluate and improve documentation quality using readability metrics and user feedback

One best practice when launching a new product is performing product release preparations. In particular, we want to focus on writing new product documentation to support a product launch. Without it, potential users will not have relevant information to use as a reference point after purchasing your new solution.

As part of a wider marketing strategy, product managers and product team members should continue reading to learn about 15 best practices to follow during their next launch. By the end, you will understand how to make these important documents the best they can be!

### What Types of Product Documentation Should I Be Aware Of?

Before diving into the list of best practices, let us clarify what types of product documentation exist, and the intended goal for each:

- **Product Requirements Documentation** – A product requirements document or PRD is a type of internal product documentation used to help businesses meet release criteria. This explains what the final product should accomplish for a user, without specifically defining how or where.

- **User Guides and Self Service** – Documentation to help end-users maximize their productivity when using a new product. All major user-facing functionality should be explained in full.

- **Setup, Installation and Configuration Guides** – Documentation asset to illustrate setup, installation and configuration from both user and developer perspectives, potentially spanning multiple devices and operating systems.

- **Marketing Assets** – Influences how customers perceive your product before they start using it. Focus on how to describe your product's new features and their intended audience.

## 15 Best Practices for Documentation When Releasing New Products

### 1: Make a Start!

Just starting out with product documentation? Don’t hesitate to make a start. Many want to get it PERFECT; in pursuit of perfection, they become paralyzed. Get the basic concepts on paper, then focus on tidying up ready to impress your customers.

### 2: Keep it Simple, Stupid…

Ask yourself: “How can you convey the necessary information in a way that all demographics can understand?” Aim for content that scores around grade 8 on the Flesch-Kincaid readability test.

### 3: Understand the Target Audience

Know who you are writing for. Different audiences require different approaches. Understand the primary and secondary audiences for your documentation.

### 4: Focus on the Value, Rather Than a Story

Customers want to know what value your product offers. Define unique selling points (USP) that highlight what you offer over competitors.

### 5: Leverage Formatting to Categorize Information

Use headings and formatting options to break up text. This makes documentation easier to navigate and read.

### 6: Keep Your Documentation in a Central Location

Centralizing documentation makes it easier to manage, update, and translate. Utilize a knowledge base software for effective collaboration.

### 7: A Picture Speaks a Thousand Words

Incorporate images, GIFs, or video tutorials to accommodate different learning styles. Visual aids can enhance understanding.

### 8: Learning vs Goals vs Understanding vs Information

Align your content with user intent during their journey—whether it’s to learn, reach a goal, understand something in-depth, or seek information.

### 9: Make it Searchable

Ensure users can search for keywords within the text. This is crucial for enhancing user experience and reducing support workload.

### 10: Preparing to Gather Actionable Feedback

Feedback collection is essential once your documentation is published. Utilize tools to gather insights and continually improve your content.

### 11: Link to a Page When Mentioning a Topic

Link to related topics within your documentation to facilitate quicker information access for users.

### 12: Clarity, Not Ambiguity

Use plain language to avoid ambiguity and ensure messages are clear.

### 13: Create Templates to Make Documents Faster

Templates expedite the documentation creation process, providing structure for consistency and speed.

### 14: Establish a Tone of Voice and Style Guide for Writers

Establish guidelines for tone and style to ensure consistency across documentation.

### 15: Publish Your Documentation Using a Powerful Knowledge Base Platform

Utilizing a robust platform is essential for quality documentation deployment and management.
